14 April 2020 Foodland have launched a new initiative to help keep the South Australian community connected and increase kindness and positivity during these challenging times.
These postcards are designed to encourage Mighty South Aussies to lend a hand to neighbours in need, such as the elderly or those who are isolating, or to simply provide a helping hand to their fellow neighbour or someone they suspect may need a pick-me-up.
The way these Acts of Kindness cards work is really simple. Visit your local Foodland to pick up a card, fill out your details and specify how you can help, then drop it in their neighbour’s letterbox to let them know they’re willing to provide them with a helping hand.”
Foodland have developed their ‘Act of Kindness’ cards as part of a wider plan to help keep the community safe and connected.
“The postcards will not only allow the community to receive the help they need and stay connected to others, but it will also help them to reduce their risk of contracting or spreading the corona virus,” says Nicole Richards, Marketing Manager at Foodland Supermarkets.
“It’s about mighty South Aussies helping mighty South Aussies. It also provides those most at risk with a way to get assistance without having to ask—we know that can be a tough thing to do.”
The Acts of Kindness Cards will can be found in Foodland stores across the state or in upcoming editions of the Foodland catalogue.